Current trend

Shares of The Procter & Gamble Co., one of the leaders in the consumer goods market, are correcting at 171.00 after the publication of a positive report for the 2024 fiscal year.

So, management reported organic sales growth of 4.0% (in the fourth quarter, this figure was fixed at 2.0%, accounting for 18.0% of the total volume) and basic earnings per share (EPS) – by 12.0%, to 6.59 dollars. The stable financial condition of the emitter is also confirmed by the price-to-net profit (P/E) ratio, which is 28.43 points. Against this background, analysts at BNP Paribas SA maintained the rating of the issuer's shares at the "Outperform" level, adjusting the target price from 180.0 dollars to 192.0 dollars.

The last dividend payment took place on August 15: 1.0065 dollars per share was sent to shareholders, which corresponds to a quarterly yield of 2.39%. The next payment will also amount to 1.0065 dollars per share and will take place around November 15, but the exact date has not yet been set.

Support and resistance

On the D1 chart, the asset is adjusting, forming an ascending channel with the boundaries of 180.00–165.00.

Technical indicators hold the buy signal, which has not yet begun to strengthen: the fast EMAs on the Alligator indicator are at a stable distance from the signal line, and the AO histogram, decreasing in the purchase zone, forms bars with a downtrend.

Support levels: 168.60, 159.10.

Resistance levels: 173.00, 181.00.

Trading tips

If the asset continues to grow and the price consolidates above the resistance level of 173.00, one may open long positions with a target of 181.00 and a stop-loss of 168.00. Implementation period: 7 days and more.

If the asset continues to decline and the price consolidates below the support level of 168.60, one can open short positions with a target of 159.10 and a stop-loss of 173.00.